Pleasuresis a streetwear label founded in Los Angeles in 2015. The label looks to create an identity beyond just physical garments by transforming inspirations of alternative 90s subcultures and the DIY lifestyle into clothing that evokes feelings of nostalgia. The hope is to get younger generations hip to what is actually influencing them, not just what influences the 'influencers'.

• 65% polyester, 35% cotton
• Two-button placket
• Spread collar
  
• Embroidered artwork at front